It’s been rough. But now—summer! The season of sunshine and new possibilities. So what are you going to do about it? We say: Make it fun, make it yours, make it different, and make it count. Here’s our 7 summer principles.
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Jamaica: A Love Story

A story of fishermen, friendship and flip flops ... In our latest editorial, Blanco’s Bar, NYC creative Carly Aimi and Jamaican photographer, Ken Steamaz present a visual essay depicting personal style that begins with personal comfort. All set in the cozy community of Treasure Beach, Jamaica. 
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Stripes Are a State of Mind

Summer’s hottest stripe is here. For this ‘21 print we were inspired by the iconic Miami cabana stripe. It’s fun, it’s summery. And it looks great on a flip flop.
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It’s like a neutral, but also not at all. Need proof? Tidal’s Brand Director takes our newest arrival (The Jo Contrast) for a spin, sharing all the ways to wear this punchy hue.

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They’re living the life you wish you had. Meet the cool kids from the Senior Class of 2021 in our latest editorial, shot in Miami Beach. Starring Elcira, Joe, Adis and Kimberly.

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